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Snyder Communications

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BUSINESS
October 8, 1998
Bethesda-based Snyder Communications Inc., a developer of marketing programs for large corporations, said it bought closely held Response Marketing Group yesterday for $52 million in stock to speed its international growth.Response Marketing of Richmond, Va., provides consulting services ranging from database modeling to analytical work for the technology, financial, health care and automotive industries. The company's customers include Intel Corp., Microsoft Corp., BankAmerica Corp., Fleet Financial Group Inc. and Prudential Securities Inc.Snyder will "leverage" its international marketing channels to build Resource Marketing's customer base, Daniel M. Snyder, chairman and chief executive, said in a release.
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BUSINESS
By June Arney and June Arney,SUN STAFF | December 24, 1999
Snyder Communications Inc., a Bethesda-based marketing communications company, said yesterday that it has retained Deutsche Bank Alex. Brown to explore strategic alternatives that include the possible sale of the company.Company Chief Financial Officer Clay Perfall confirmed the hiring of Deutsche Bank but declined to comment on its significance.The review of investment banks was prompted by a recent share price offer from an undisclosed agency group believed to be in the mid-$20s, according to an article in Adweek.
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BUSINESS
September 16, 1998
Snyder Communications Inc., a developer of marketing programs for Fortune 500 companies, has agreed to buy MKM Marketing GmbH for $58 million to strengthen its services to drug companies in Germany.Closely held MKM, based near Munich, provides marketing research, educational programs and materials for drug introductions to the health-care industry, Bethesda-based Snyder said.Snyder, which had 1997 revenue of $333 million, said it expects the purchase to add to per-share earnings this year and next.
BUSINESS
By Sean Somerville and Sean Somerville,SUN STAFF | July 31, 1999
Snyder Communications Inc. shares fell 28 percent yesterday after the Bethesda-based marketing company said it will spend far more than analysts had expected on reorganization expenses next year.Shares fell $7.6875 to $19.375 and 10.6 million shares changed hands -- about 15 times the daily average, as analysts cut their earnings expectations.George Shipp, a Norfolk, Va.-based analyst for Scott & Stringfellow, slashed his earnings-per-share estimate for 2000 to $1.35 from $1.81. "Everybody's going lower -- that's the bottom line to why the stock is down," he said.
BUSINESS
By Kevin L. McQuaid and Kevin L. McQuaid,SUN STAFF | November 12, 1997
Snyder Communications Inc. announced plans yesterday to buy a Connecticut communications and marketing services firm for $21.7 million.The Bethesda-based Snyder's deal to acquire Global Educational Marketing Communications is expected to close sometime before the end of this year, and slightly add to the company's earnings this year and in 1998.With Global Educational Marketing, Snyder hopes to broaden the range of services it provides to the health care and pharmaceutical industries.Global Educational Marketing, whose clients include such large manufacturers as Hoechst Marion Roussel, Glaxo Wellcome, Novartis Group and Janssen Pharmaceutica, develops educational marketing programs for doctors, pharmacists and nurses, typically either shortly before or after new drugs are introduced.
BUSINESS
By Sean Somerville and Sean Somerville,SUN STAFF | July 31, 1999
Snyder Communications Inc. shares fell 28 percent yesterday after the Bethesda-based marketing company said it will spend far more than analysts had expected on reorganization expenses next year.Shares fell $7.6875 to $19.375 and 10.6 million shares changed hands -- about 15 times the daily average, as analysts cut their earnings expectations.George Shipp, a Norfolk, Va.-based analyst for Scott & Stringfellow, slashed his earnings-per-share estimate for 2000 to $1.35 from $1.81. "Everybody's going lower -- that's the bottom line to why the stock is down," he said.
BUSINESS
By Kristine Henry and Kristine Henry,SUN STAFF | June 24, 1999
Snyder Communications Inc., a Bethesda-based direct marketing and advertising firm, said yesterday that it will spin off its health care marketing business to create a publicly traded company called Snyder Healthcare Services Inc.Chairman Daniel M. Snyder, 34, who recently purchased the Washington Redskins for $800 million, will be co-chairman of the new company with his sister, Michele Snyder.Eran Broshy, who has worked at the Boston Consulting Group for the past 14 years, was named chief executive officer of Snyder Healthcare Services.
BUSINESS
By Mark Ribbing and Mark Ribbing,SUN STAFF | January 12, 1999
Daniel M. Snyder is used to making something out of nothing.In other words, he's wonderfully qualified to own the Washington Redskins.Snyder, the chairman and chief executive officer of Bethesda marketing firm Snyder Communications Inc., is one of the partners who agreed Sunday to buy the underachieving Redskins for a National Football League-record $800 million.At 34, Snyder is younger than any majority owner in the NFL, and is even younger than some of the Redskins players, such as cornerback and franchise mainstay Darrell Green, who turns 39 next month.
BUSINESS
By June Arney and June Arney,SUN STAFF | December 24, 1999
Snyder Communications Inc., a Bethesda-based marketing communications company, said yesterday that it has retained Deutsche Bank Alex. Brown to explore strategic alternatives that include the possible sale of the company.Company Chief Financial Officer Clay Perfall confirmed the hiring of Deutsche Bank but declined to comment on its significance.The review of investment banks was prompted by a recent share price offer from an undisclosed agency group believed to be in the mid-$20s, according to an article in Adweek.
BUSINESS
By Mark Guidera and Mark Guidera,SUN STAFF | February 18, 1998
Snyder Communications Inc., a fast-growing Bethesda-based market research group, said yesterday that it has acquired two companies that provide the pharmaceutical industry with sales support and training for $71.6 million in stock.Snyder's acquisitions of closely held Health Products Research Inc., of North Branch, N.J., and Healthcare Promotions LLC, of Middlesex, N.J., are aimed at positioning the company as the leading player in the pharmaceutical outsourcing industry.The move is expected by analysts to boost Snyder's 1998 earnings slightly.
BUSINESS
By Kristine Henry and Kristine Henry,SUN STAFF | June 24, 1999
Snyder Communications Inc., a Bethesda-based direct marketing and advertising firm, said yesterday that it will spin off its health care marketing business to create a publicly traded company called Snyder Healthcare Services Inc.Chairman Daniel M. Snyder, 34, who recently purchased the Washington Redskins for $800 million, will be co-chairman of the new company with his sister, Michele Snyder.Eran Broshy, who has worked at the Boston Consulting Group for the past 14 years, was named chief executive officer of Snyder Healthcare Services.
SPORTS
By Vito Stellino and Vito Stellino,SUN STAFF | April 23, 1999
With Maryland businessman Daniel Snyder poised to complete a deal to buy the Washington Redskins for $800 million, John Kent Cooke withdrew his offer yesterday to buy the team his father owned when he died two years ago.Snyder, who was a minority partner in Howard Milstein's unsuccessful bid to buy the team, is now negotiating with the trustees of Cooke's estate to buy the team as the lead partner.While Milstein's $800 million bid was rejected because he wasn't putting any cash in the deal and had a contentious relationship with league officials and owners, Snyder is putting up $150 million in cash in the deal and has remained on good terms with the owners.
BUSINESS
By Mark Ribbing and Mark Ribbing,SUN STAFF | January 12, 1999
Daniel M. Snyder is used to making something out of nothing.In other words, he's wonderfully qualified to own the Washington Redskins.Snyder, the chairman and chief executive officer of Bethesda marketing firm Snyder Communications Inc., is one of the partners who agreed Sunday to buy the underachieving Redskins for a National Football League-record $800 million.At 34, Snyder is younger than any majority owner in the NFL, and is even younger than some of the Redskins players, such as cornerback and franchise mainstay Darrell Green, who turns 39 next month.
BUSINESS
October 8, 1998
Bethesda-based Snyder Communications Inc., a developer of marketing programs for large corporations, said it bought closely held Response Marketing Group yesterday for $52 million in stock to speed its international growth.Response Marketing of Richmond, Va., provides consulting services ranging from database modeling to analytical work for the technology, financial, health care and automotive industries. The company's customers include Intel Corp., Microsoft Corp., BankAmerica Corp., Fleet Financial Group Inc. and Prudential Securities Inc.Snyder will "leverage" its international marketing channels to build Resource Marketing's customer base, Daniel M. Snyder, chairman and chief executive, said in a release.
BUSINESS
September 16, 1998
Snyder Communications Inc., a developer of marketing programs for Fortune 500 companies, has agreed to buy MKM Marketing GmbH for $58 million to strengthen its services to drug companies in Germany.Closely held MKM, based near Munich, provides marketing research, educational programs and materials for drug introductions to the health-care industry, Bethesda-based Snyder said.Snyder, which had 1997 revenue of $333 million, said it expects the purchase to add to per-share earnings this year and next.
BUSINESS
By Mark Guidera and Mark Guidera,SUN STAFF | February 18, 1998
Snyder Communications Inc., a fast-growing Bethesda-based market research group, said yesterday that it has acquired two companies that provide the pharmaceutical industry with sales support and training for $71.6 million in stock.Snyder's acquisitions of closely held Health Products Research Inc., of North Branch, N.J., and Healthcare Promotions LLC, of Middlesex, N.J., are aimed at positioning the company as the leading player in the pharmaceutical outsourcing industry.The move is expected by analysts to boost Snyder's 1998 earnings slightly.
SPORTS
By Vito Stellino and Vito Stellino,SUN STAFF | April 23, 1999
With Maryland businessman Daniel Snyder poised to complete a deal to buy the Washington Redskins for $800 million, John Kent Cooke withdrew his offer yesterday to buy the team his father owned when he died two years ago.Snyder, who was a minority partner in Howard Milstein's unsuccessful bid to buy the team, is now negotiating with the trustees of Cooke's estate to buy the team as the lead partner.While Milstein's $800 million bid was rejected because he wasn't putting any cash in the deal and had a contentious relationship with league officials and owners, Snyder is putting up $150 million in cash in the deal and has remained on good terms with the owners.
BUSINESS
By Kevin L. McQuaid and Kevin L. McQuaid,SUN STAFF | November 12, 1997
Snyder Communications Inc. announced plans yesterday to buy a Connecticut communications and marketing services firm for $21.7 million.The Bethesda-based Snyder's deal to acquire Global Educational Marketing Communications is expected to close sometime before the end of this year, and slightly add to the company's earnings this year and in 1998.With Global Educational Marketing, Snyder hopes to broaden the range of services it provides to the health care and pharmaceutical industries.Global Educational Marketing, whose clients include such large manufacturers as Hoechst Marion Roussel, Glaxo Wellcome, Novartis Group and Janssen Pharmaceutica, develops educational marketing programs for doctors, pharmacists and nurses, typically either shortly before or after new drugs are introduced.
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