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BUSINESS
By Carol Kleiman and Carol Kleiman,Chicago Tribune | September 7, 1992
Direct marketing -- the selling of products or services in person, usually in a customer's home -- is a job opportunity that looks more appetizing in a depressed labor market.In a $12 billion industry in the United States, 5 million people work in direct marketing for nearly 700 companies nationwide.According to the Direct Selling Association, nearly half of direct marketers sell home products or family-care products. All together, they make 50,000 sales calls daily.But direct marketing is not always a job seeker's first choice.
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BUSINESS
By Eileen Ambrose, The Baltimore Sun | September 1, 2013
David Williams' Columbia-based marketing company makes heavy use of data to help business clients reach customers and maintain their loyalty. As a racecar driver, the CEO of Merkle Inc. also sifts through data to improve his performance on the track. "It's amazing how the use of data has evolved in motor sports," Williams said. "There is a computer in my car that captures more than 100 elements associated with the vehicle - G-forces and speed and brake pressure. We are capturing all this information in real time from that car, and after a race or qualifying or practice session, we download all that data into a computer and we can analyze foot-by-foot around that racetrack how fast we were going.
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BUSINESS
By From Staff Reports | September 22, 1994
Direct Marketing Associates Inc. intends to pull 250 jobs from the city when it relocates to the Halethorpe section of Baltimore County early next year.The direct-mail firm has contracted to purchase a vacant 360,000-square-foot building previously occupied by the Maryland Paper Box Corp. for roughly $4 million, where it plans to relocate by early next year, said Terry Woods, a vice president and a company principal.The purchase was made possible through a $6 million industrial development bond approved Monday by the Baltimore County Council.
BUSINESS
June 21, 2013
Cormac Woods spent the last week at the beach, looking out at the rolling waves and thinking of ways to make your Christmas shopping experience more fulfilling. Woods is president and owner of The Becker Group, a Baltimore-based company that designs custom displays - mostly holiday-themed - for businesses across the country. The native of Ireland first sought work at Becker out of college after winning a lottery to come to the United States, hoping only for a job that gave him ample opportunity for time off to see the country.
BUSINESS
By WERNER RENBERG and WERNER RENBERG,1992 Werner Renberg | September 27, 1992
Think you're a typical mutual fund shareholder?You are, according to the Investment Company Institute's latest survey, if you are male, married, 43 years old, employed, earn $45,000 a year and bought your first fund shares before 1985.But marital status, income and the like are only a few of the characteristics that are analyzed by fund companies to target potential markets. There also are a variety of traits that help to explain why you invest the way you do -- and why fund sponsors market the way they do.On the basis of their sales methods, the institute divides mutual funds into two categories:* Direct marketing -- those sold directly to investors by mail or telephone or in fund offices.
BUSINESS
By BLOOMBERG NEWS | May 19, 1998
DELRAY BEACH, Fla. -- Office Depot Inc., the world's largest office-products retailer, agreed yesterday to buy Viking Office Products Inc. for about $2.7 billion in stock, as it moves more into direct marketing of products ranging from pencils to computers.Office Depot will swap one share for each of Viking's 87.1 million shares. The offer for Viking, the world's largest seller of office products through catalogs, is 30 percent higher than Viking's closing price Friday.Office Depot, which operates 614 stores, and its main competitor, Staples Inc., have made big acquisitions in direct marketing after antitrust objections scuttled their proposed $4 billion merger in July.
NEWS
January 27, 1992
Keith Phillips was recently been named vice president of marketing and manufacturing for UNC Inc., an Annapolis-based aviation firm.The former director of marketing for the H&H Parts Division of Chromalloy Gas Turbine Corp., Phillips has had a number of manufacturing andmarketing positions across the country.In his new position, he will join UNC's corporate development department to direct marketing and business development for several manufacturing divisions.
BUSINESS
August 2, 1999
New positionsWallace appointed director of UM information centerUniversity of Maryland, College Park appointed Patricia M. Wallace as director, Center for Knowledge and Information Management, Robert H. Smith School of Business. The newly created unit will develop a research program for reforming business practices through use of information technology.The Silver Spring resident received her doctorate from the University of Texas-Austin and formerly was a vice president of the University of Maryland University College.
NEWS
January 20, 2003
Housing foundation names four to board The Partnership For Housing Foundation founded by the Maryland Association of Realtors recently named four new board members. New members to the board are: Louis Costanzo, regional vice president of Ivy Mortgage of New Jersey; Silvia Rodriguez, owner, Silvia International Realty in Rockville; Steve Fox, owner, Fox Realty Inc./GMAC RI Estate in Frederick; and Rochell Brown, broker/owner, Re/MAX Realty, Columbia. The foundation works with state and local governments, nonprofit and for-profit housing organizations and others dedicated to promoting homeownership.
BUSINESS
By BLOOMBERG BUSINESS NEWS | December 14, 1996
ARMONK, N.Y. -- International Business Machines Corp. said yesterday that it made executive and organizational changes in its sales and services divisions to focus on a single brand and avoid confusion among its customers.The changes are part of an effort by Chairman Louis Gerstner to capitalize on the IBM name and eliminate turf battles between divisions."Clearly this will help -- because the old system did have so much friction," said industry analyst Bob Djurdjevic of Annex Research.IBM will now operate all its global services under the IBM Global Services name, which it currently uses.
BUSINESS
By Gus G. Sentementes, The Baltimore Sun | December 22, 2012
For the last dozen years, Vince Talbert has focused on one thing: Bill Me Later. The 45-year-old Baltimore native co-founded the online payment company with three partners in 2000. The company helps Internet shoppers buy stuff online without a credit card. In 2008, PayPal, an eBay subsidiary, bought Bill Me Later for $945 million. Talbert, a marketing professional, and his partners made a lot of money and went to work for the bigger online payment company. Lately, Talbert has developed a deep interest in supporting educational technology startups in the Baltimore area.
NEWS
By Jamie Smith Hopkins, The Baltimore Sun | April 10, 2012
Payment and marketing services company Harland Clarke says it will cut 125 jobs at its Glen Burnie facility, leaving 70 to 80 employees there as it moves printing and production work out of state. The company expects the reductions will begin this summer and end in June 2013. Employees will be encouraged to apply for positions elsewhere in the San Antonio-based company but will be eligible for transition assistance and severance packages if they can't find a good fit, spokeswoman Donna Hinkelman said.
NEWS
By PETER HERMANN and PETER HERMANN,peter.hermann@baltsun.com | September 10, 2008
There are 670,497 vehicles registered in Baltimore County. Of those, 78,714 are for Honda models of all shapes, sizes and years. If you are a registered owner of one of them, the police might be interested in talking with you. Not just any Honda owner, however. Yours has to be a Civic or an Accord, built between 1990 and 2000. The color doesn't matter. There are 13,344 of you. Over the next few days, you should be getting a letter from the Baltimore County Police Department. Seems you own the type of car most sought by thieves.
NEWS
By TED SHELSBY | June 1, 2008
Although prices continue to rise at the supermarket, the farmer's share of the American food dollar has declined 35 percent over the past 27 years, and the farmers are looking for ways to reverse this trend. Niche marketing may be the answer, particularly for farmers in the Mid-Atlantic region, one of the most populous sections of the country. Niche marketing or direct marketing involves farmers selling directly to the consumer, and it can boost their share of the food dollar by providing them with a higher return per unit sold.
NEWS
By Mary Gail Hare and Mary Gail Hare,Sun Reporter | May 31, 2008
The GOTCORN license tag on his pickup greatly understates what Brad Milton offers on his Harford County farm. The store at Brad's Produce in Churchville is stocked with fresh vegetables, herbs and fruits, all manner of flowers and Brad's special fertilizer and potting soil. It also carries honey, jellies, pickles, relish and tomato sauce, all made with items grown in the surrounding fields and greenhouses. The man just named Harford County's most innovative farmer does not come from generations of those who till the land for a living.
BUSINESS
January 16, 2008
Advertising Trahan Burden Charles has appointed Brent Burkhardt as executive vice president and managing director of public relations for the Baltimore-based regional advertising agency. Vertis Communications appointed Charles Miotke as president of the Baltimore-based direct marketing unit of the national print advertising and direct marketing solutions provider. Banking and finance Northwestern Mutual Financial Network named Kelly Whitson as a financial representative in its Baltimore office.
BUSINESS
January 16, 2008
Advertising Trahan Burden Charles has appointed Brent Burkhardt as executive vice president and managing director of public relations for the Baltimore-based regional advertising agency. Vertis Communications appointed Charles Miotke as president of the Baltimore-based direct marketing unit of the national print advertising and direct marketing solutions provider. Banking and finance Northwestern Mutual Financial Network named Kelly Whitson as a financial representative in its Baltimore office.
NEWS
By Sandy Alexander and Sandy Alexander,Sun reporter | May 7, 2007
The Auerhan family of Mount Washington returned yesterday to concrete curb underneath the Jones Falls Expressway as the Baltimore Farmers' Market came to life on its 30th opening day. "He gets the coffee, I get the food, and we meet here," said Jennifer Auerhan of the weekly outing she enjoys with her husband, Charles, and their three sons. "We've been waiting all winter." Sam, 5, declared the best part of the market to be the spicy meat pies, while Jacob, 3, said, "I like the big muffins."
NEWS
By Ted Shelsby and Ted Shelsby,SUN STAFF | August 28, 2005
AH, SWEET corn on the cob - a summertime treat of most Marylanders - is best fresh from the field. It is the freshness that ensures that the kernels have their ephemeral sweet taste and juiciness. And that is what adds to the popularity of farmers' markets and roadside farm stands among consumers across the state. "This is gonna be a real treat," Donna Edwards said as she packed a dozen ears of Argent white corn into a sack as she shopped the farmers' market behind The Avenue at White Marsh Mall on Friday morning.
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