Ravens leadership flunks public relations test by not speaking

September 09, 2014|Mike Preston

The Ravens have had many public relations blunders through the Ray Rice situation, and they had another major one Monday night.

Where was owner Steve Bisciotti? And since he didn’t post at a night time news conference, where were the other leaders in the organization -- president Dick Cass and general manager Ozzie Newsome?

After terminating the contract of running back Ray Rice Monday afternoon, Bisciotti should have appeared before the media to address questions and publicly apologize for the poor judgment made by his franchise.

Instead, only head coach John Harbaugh appeared and he was in smug mode, being extremely evasive in answering questions. In a way, I don’t blame Harbaugh.

The ultimate decision was made by Bisciotti and he should have talked about the new video and whether the Ravens had seen it. If they had, why did the team support the two-game suspension by the NFL?

Bisciotti also needed to explain why the team didn’t punish Rice separately from the league.

The owner should also try to explain the numerous public relations mistakes made by his team involving Rice since the domestic abuse incident in February.

Bisciotti has never liked the spotlight and neither has Newsome or Cass. But at least one, preferably all three, should have attended the press conference to show accountability.

Instead, the Ravens committed another PR blunder.

mike.preston@baltsun.com

twitter.com/MikePrestonSun

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