"It can lead to a rush to make decisions or a tendency to maintain the same course of action despite increasingly poor results," Wells said. "The ability to share, visualize and discuss information from a variety or sources with individuals at separate locations can help to establish a common response strategy and promote feedback."
Wells said Envirocast also can be used by states during debriefings to share techniques, successes and pitfalls.
"Everyone stands to learn something new through technology-assisted discussions," he said.
StormCenter moved to the UMBC incubator from a small office in Ellicott City in June 2009. Jones said the nurturing environment and assistance — from discounted rents to workshops for beginning corporate officers — has given StormCenter time to hone its business model and product. The company will probably graduate from the incubator next year and move out to make room for another start-up.