Brock Lesnar may turn WWE into the 'next big thing'

How do I see this feud unfolding? I love that Lesnar is mysterious and is a monster right now. Because he wasn't the best promo guy in his time with WWE to begin with, I would envision him saying very few words and letting his actions do the talking. While The Rock saw Hollywood “change” his Rock persona and make him a softer, more smiley Rock (a hybrid between Rock and Dwayne Johnson, if you will), Lesnar's time in the UFC, if anything, made him meaner and more matter-of-fact. Was Lesnar the best in-ring competitor? No, but Cena has a history of presenting an entertaining match with an opponent of any skill level. Can this feud build slowly? Absolutely it can. Though WWE is big with social media, particularly Twitter, I think it would be a great idea for Lesnar not to embrace Twitter. During his time in the UFC, he didn't seem to do so either (@DCBrockLesnar). Lesnar is a quiet guy who is easily rattled (past UFC press conferences dictate that) and gets easily annoyed with opponents. What's a more perfect opportunity to let Brock adopt that very persona in WWE and blur the lines? The story of a former UFC Heavyweight champion and the biggest draw in the UFC now turning back to WWE is a big one and a marketable one.

Yet despite all of the positives, there are still those that say “The Rock and Brock Lesnar are taking a spot away from a younger superstar who is ready for the main event.” The fact is, both guys have elevated WWE interest to a whole new level and have brought in new crowds. Both of them feuding with Cena is brilliant. Cena needed this sort of outside support to elevate him and WWE even higher in the eyes of the mainstream. When The Rock and Lesnar say godbye, Cena is left with a bigger name and then it's time to have opponents like Dolph Ziggler and Cody Rhodes, who then look like even more legitimate main event players. With a little patience, fans will see that it's a win-win situation for everyone involved.