He played a hardnosed detective on HBO's The Wire, a trombonist on Treme and soon Wendell Pierce will be a grocery store owner.
The actor who has a made a career starring in David Simon's popular television series plans to open Sterling Farms grocery stores in low-income neighborhoods in New Orleans, where there a shortage of good supermarkets.
He talked about the plans recently with The New York Times.
He and a business partner have already opened Sterling Express in the city where Treme is taped. The convenience store, which is the first in a plan chain, sells healthy foods at reasonable prices.
Like New Orlean, Baltimore also has many food desserts, or low-income neighborhoods where there is lack of supermarkets. Residents have to turn to overpriced convenience stores for their food shopping.
The city has made great strides in attracting new grocery stores and recently announced a renewed initiative to attack the problem. My colleague Meredith Cohn wrote about how last week.
Perhaps, Baltimore will be as lucky and find a high profile celebrity like Pierce to take on their grocery cause.
One can only hope.