Most of us look to our local radio stations as reliable sources for news and music. We tune into them at home, at work, in the car, and pretty much anywhere we go with a radio or device that allows us to stream our favorite stations. As a business owner, I also view local radio stations as an important resource for growth since they offer affordable advertising that helps me reach potential customers.
Even though local radio stations are important resources to the communities they serve, the recording industry is pushing for a new tax that would drive some of them out of business and ultimately force others to cut staff and budgets for community-oriented activities such as charity events and disaster relief. I find this ironic since local radio stations are also important resources to the recording industry. How? Free promotion. In fact, radio airplay translates into more than $2 billion in annual music sales.