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TV election news is on the rise — you just need to know where to look

Local stations providing all-night coverage on digital channels, opening up discussions on social media sites

October 29, 2010|By David Zurawik, The Baltimore Sun

In terms of results, not so long ago vote totals were being phoned into stations by employees and poll workers. Now, thanks to advances in computer and Internet technology, the stations are not only linked directly to the vote as it is officially counted, but the results are also flowing straight into computers that translate them into visual packages for TV and computer screens.

As for helping viewers experience the emotions of Election Night, "Whereas in the past, it would have been prohibitively expensive to cover more than two candidates at their campaign headquarters, we'll have reports from at least nine Tuesday night. And the technology will give the viewer the experience of being there as the evening unfolds," Newman says.

Bill Hooper — the general manager of WMAR, Baltimore's ABC affiliate — could not be reached for comment Friday afternoon.

In the end, of course, what matters is how the TV and new-media journalists use the technology Tuesday. Do they offer more reliable, verified, contextualized information, or just high-tech, razzle-dazzle walls of images, data and sounds?

It won't be possible to render that verdict until late Tuesday night or early Wednesday morning. But the reversal of a decades-long decline in coverage is one bit of good media news that we can celebrate in an election otherwise dominated by attack ads and big money.

david.zurawik@baltsun.com

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