Unhappy with 'Find Your Happy Place'

May 11, 2010

Are you kidding me?

The city's tourism agency, Visit Baltimore, is running a $500,000 campaign to lure visitors (and their wallets) to Baltimore. And the best slogan they could create is "Find Your Happy Place"?

Really, are you kidding me?

I wish Visit Baltimore would have approached me with an offer of endless cups of coffee and a comfortable workspace for one hour. I guarantee I could have come up with a more lucrative and creative slogan in that time frame.

In the meantime, let's all put on our smiley faces and tweak our dimples with our index fingers while we all shout in unison, "Find Your Happy Place"!

It reeks of the distant seventies, lame and hackneyed. This is a Candyland slogan that will never take wings.

I'll wager a hot up of coffee on that …

Patrick R. Lynch, Baltimore

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