Norris and Maynard, his single-named sidekick, noticed they'd gained weight since moving to the morning drive-time slot in November.
"We'd find ourselves having pizza at 7 o'clock in the morning," Maynard told me. "And not just a slice of pizza. But a pizza. ... We're looking at each other and saying, 'Dude, we've got to do something. We're fat.'
"We went to our sales department like good radio DJs - 'Anything we can get for free? Is there a client that's interested? We want to do something where we can do it on the air and have fun with it.' "
They hooked up with Medifast, and it's been a success, Maynard said. (I couldn't reach Norris, but Maynard vouched for the commish's improved figure.)
"I've lost 26 pounds, and Eddie's lost 21 pounds," Maynard said. "In all honesty, I'm sold on the stuff."
Now, the radio duo is looking for a new Medifast recruit, though not in a Ponzi-scheme sorta way. As a station promotion, they are offering to put someone on the Medifast program for eight weeks. (The five Medifast mini-meals a day normally cost about $300 a month, Maynard said.)
Listeners were calling in last week, vying to be chosen, just as the Fraud Discovery Institute report came out. Maynard said he'd only heard a little bit about the allegations and wasn't worried.
Medifast "could be as crooked as an old man," he said, "but their product works."
And golf cart thrill riders
Robert Wildrick has found something besides lucrative consulting work to do in retirement: politics.
The former Jos. A. Bank CEO won election this month to the Palm Beach Town Council, The Palm Beach Post reports.
Wildrick retired Jan. 31 but remains company board chairman and has an $850,000-a-year consulting gig with the clothier.
Why not run for office right here in Charm City? Wildrick did not respond to messages seeking comment.
I'm guessing it's easier work down there. The Post endorsed Wildrick and in so doing, described some of the civic challenges he'll have to tackle: "Palm Beach has its issues: beach erosion, water, redevelopment."
Connect the dots
