A full-court press

NBA stars restoring image of U.S. Olympic squad

In the spotlight today Men's basketball

Beijing 2008

August 18, 2008|By Los Angeles Times

BEIJING - As "cheesy" as Nike's nickname for this team might be - as Nike spokesman Kobe Bryant keeps noting - the United States has more to redeem than its primacy in basketball.

If sometimes you win and you really lose, as Gloria says in White Men Can't Jump, the United States was losing more than games long before it started losing games.

Opposing teams bristled at the U.S. players' attitude. It would be 10 years before the pros representing the United States lost their first international game, but almost from the moment the Dream Team left Barcelona in 1992, opposing players had stopped asking to pose with them for pictures.

Jay Triano, a star guard for Canada in the 1980s and 1990s, said the arrogance could be seen in "almost everything," from the poses the players struck to the entitlement they felt, assuming that all they needed were 12 stars and two weeks of practice.

Of course, sometimes when you lose, you really win, as Gloria also said. This U.S. team might not lose any games, but if it lost them all, it already has won. These U.S. players have dialed the clock back to 1992 in terms of the respect they're extending and receiving.

The same people who rolled their eyes at the Americans' bad manners for years say this team is different.

"I think they've been outstanding, the way they've conducted themselves, [although] they may be coming from a fairly low base from some of their predecessors in the way they've gone about it," former Australian star Andrew Gaze says, laughing.

"I think also off the floor, seeing the guys, the way they interact with the public, the reporters - you look at Kobe Bryant, every photo they want taken, he's been obliging. I think they've really taken on the challenge, not only to resurrect the reputation of what goes on the court but what goes off the court."

On the court, the United States completes today preliminary Group B action against Germany (1-3), which has been eliminated from medal contention.

If this is a mellow U.S. team, compared to some - such as the 1994 world championship squad that had one of its players, Larry Johnson, named to the All-Principal's-Office Team - it's not just a fortunate, spontaneous development.

It came from the top, from managing director Jerry Colangelo and coach Mike Krzyzewski, who brought in Triano, a Toronto Raptors assistant, not only to coach the U.S. Select team, but also to tell the big team what the world thought of them.

"We have to understand our responsibility," Krzyzewski says. "We don't have to celebrate individual things. They act like they've done it before, which they have."

Let's just say it has been a long time coming.

When pro players made their Olympic debut in 1992, it looked like a win-win proposition for the NBA, which got to use some downtime over the summer to dress its product in red, white and blue and present it to a worldwide audience.

The Dream Team lived up to every hope, rolling over opponents who were dazzled to be on the same floor, right down to Angola's Herlander Coimbra, who asked to pose for a picture with Charles Barkley after a game in which Barkley elbowed him.

The problem quickly became that no subsequent U.S. team could live up to the Dream Team's esprit, excellence or popularity, which they all quickly tired of hearing about.

Two years after the Dream Team, the United States sent its "Young Guns" to Toronto for the 1994 world championships, which they won, in appalling fashion.

Bristling at comparisons to what was being called Dream Team I, the Young Guns played casually, struck poses and talked trash.

The U.S. men's basketball team at the 1996 Olympics in Atlanta was well-behaved but bored. Interest waned. The big story in U.S. basketball was the women, who were about to get their own league with the WNBA.

The attitude resurfaced in 2000 in Sydney, where Vince Carter had run-ins with Gaze and Shane Heal, Australia's point guard, and Aussie fans bellowed derisive chants.

The U.S. team won the gold medal but only after close calls against Lithuania and France, signaling the debacles to come.

Colangelo, taking over after the 2004 Athens fiasco, had a wide array of friends from abroad - including his daughter-in-law, a former Italian freelance writer - and knew only too well what the world thought.

"I really do believe from everything I know from people I respect, the people in the world thought the American teams didn't respect them - didn't respect them as teams, as individuals, arrogant, that kind of thing. And that had to end," Colangelo says.

"From those first meetings with players, I said: 'Look, this is what people think of us. We have to change this. We have to come in with a whole new attitude. We have to show respect for our country, show respect for our team, show respect for our opponents. And anything less than that's not going to fly.' "

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