AUSTIN, Texas -- They're "spong monkeys." Really. That's what they are. They look like deformed hamsters or cardboard gremlins, and they've been singing "We Love the Subs!" in an odd ad campaign for Quiznos Sub shops that began Feb. 1, on Super Bowl Sunday. One has on a pirate hat, the other is wearing a bowler. They both have bulging blue eyes and weird toothy grins.
What the heck is a "spong monkey?"
It's a strange computer-generated creature from the United Kingdom that popped up on the Internet not too long ago and became a pop culture icon across the pond. The creative brain trusts at the Martin Advertising Agency in Richmond, Va., stumbled upon them and pitched them as "spokes-things" to the sub corporation.