State grants tourism office $20,000 to help with advertising

February 28, 1997|By FROM STAFF REPORTS

Carroll County Office of Tourism has received a $20,000 state grant, money to help advertise the county's burgeoning tourism industry, a $32 million-a-year business.

The grant will pay for printing 25,000 additional 1997 calendars, which tout local events and tourist stops.

The "Calendar of Events" lists exhibits, farmers' markets, church suppers, holiday events, theatrical productions, tournaments and annual traditions.

The front of the 1997 booklet features a picture of Union Mills Homestead, which is celebrating its bicentennial with a series of events.

Last year, 50,000 copies, which began with March listings, did not meet demand. This year, 75,000 calendars start with January events.

The grant also will allow the county staff to participate in travel shows. The Tourism Office has reserved space for the annual show in Washington, D.C., in April.

Grant awards are based on annual dollars spent on advertising, said Barbara Beverungen, director of the county Office of Tourism. Baltimore, Annapolis and Ocean City receive a greater share of state money.

Most rural areas won $20,000 grants.

Pub Date: 2/28/97

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