Time-Life and Ritz in joint lab ventureTime-Life Photo...

Maryland Watch

June 28, 1996

Time-Life and Ritz in joint lab venture

Time-Life Photo Laboratories and Ritz Camera said this week that they are teaming up to offer professional photo-lab services at affordable prices.

"They have a great name and consumer appeal and we have national coverage, with nearly 600 stores," said Carl Iseli, Ritz's vice president of digital technologies. Based in Beltsville, Ritz is the biggest retail photo chain in the country.

Ritz customers can now get film developed by Time-Life's "artists," said Iseli.

"If you have a good picture and want to hang it on your wall, for little more than a normal enlargement they can do it," Iseli said.

The Time-Life prints will cost about $14 for an 8-by-10-inch black and white photo, compared with $8 in a regular lab. Ritz will also be able to use the banners of magazines like Sports Illustrated to produce novelty items. In addition, customers will be able to order prints from the Time-Life archives.

Other dealers in similar agreements with Time "have significantly broadened their service bases," said Tom Hubbard, director of Time-Life photo-labs.

Time-Life Photo is a division of Time Inc., a subsidiary of Time Warner Inc.

Pub Date: 6/28/96

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