Westminster's Main St. used as stand-in for commercial Agency shooting ad says it's cost-efficient site

June 07, 1996|By Anne Haddad | Anne Haddad,SUN STAFF

Unless they stood on Main Street all day to watch film crews, Westminster residents are unlikely to see a Cellular One commercial shot yesterday in front of Cal Bloom's Barber Shop.

It will be shown in Pennsylvania. It is, in fact, supposed to be set in Pennsylvania, but Westminster is closer to the production company and ad agency, said Richard L. Smith, owner of Smith & Associates.

The ad agency was in town yesterday with its production company, Twenty Thirty Inc., both based in Stevenson, Baltimore County.

"We picked this town because it looks like the typical small town in Pennsylvania," Smith said. "We didn't go up there because it would have been more expensive. We're based in Baltimore. The crew is here."

In the commercial, actor Robin Haynes of New York portrays a businessman sitting on the bench in front of Cal Bloom's shop, between the red, white and blue barber pole and the red, white and blue U.S. flag.

The commercial is directed at the business community. Haynes talks about all the services he can use with just a Cellular One phone and a laptop computer.

"With a cell phone he can get e-mail, and with a laptop he can send a fax and receive a fax, get on the Internet, and right in front of the barbershop on the bench," Smith said.

"Basically, he's trying to turn this barbershop into his office for the next 10 minutes," he said.

The 25 crew members, one actor and five extras began work outside the Winchester Exchange building on East Main Street about 7 a.m. They took up about 10 parking spaces, from Locust Lane to the Railroad Avenue intersection.

Pub Date: 6/07/96

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