Necktie-maker wins when everyone else ties

SUNDAY SNAPSHOT

June 19, 1994|By Jean Marbella

Gene Silberman is one of the few dads who can be absolutely sure he won't get a tie today for Father's Day.

As the owner of Resisto, a Fells Point-based tie-making company, the father of four already has hundreds of them.

Actually, Mr. Silberman says, Father's Day ranks only fourth as a tie-buying occasion, after Christmas, Thanksgiving and Easter.

Mr. Silberman, 64, knows this both from long personal experience -- his grandfather began the business in 1890 -- and research. He wrote his MBA thesis at Wharton School of Business in 1954 on the U.S. neckwear industry.

Resisto is known for its colorful, custom-made ties. While some are made for other companies under their labels, such as Kuppenheimer, Resisto-labeled ties are available at shops like the Big Iguana in Fells Point.

Resisto has made ties for the Maryland Hunt Club centennial (a pattern of all the winning jockeys' silks), institutions like the National Aquarium (bright fish on a black background) and the one Mr. Silberman himself has been sporting every day for more than a month, the Johns Hopkins Children's Center (kids riding a roller coaster down the length of the tie).

Mr. Silberman says ties are windows to the personality and he can surmise a bit about a man from his choice of neckwear. Which is why he doesn't worry about such fashion fads as the collarless -- and thus tie-less -- shirt.

"If a man's personality is so bad he can't express it in a necktie, I'm not going to worry about him," he says with a sniff.

So what does his own tie say about him? "I'm very loyal," he says, "and once I'm satisfied with something, I stick with it."

Have someone to suggest? Write Susan Hipsley, The Sun, 501 N. Calvert St., Baltimore, Md. 21278, or call (410) 332-6717.

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