McKewen to ride again as 98 Rock jock

AIRCHECK

August 27, 1993|By Steve McKerrow | Steve McKerrow,Staff Writer

Disc jockey Kirk McKewen is returning to 98 Rock, Baltimore's WIYY-FM (97.9). He left the station in 1990 for the greener pastures of Washington's WWDC-FM (101.1), lured by an annual salary reported to be almost $100,000.

The Baltimore station says Mr. McKewen, 29, will resume his previous 7 p.m.-to-midnight time slot some time after the first week of September.

"We're excited to have him back," says 98 Rock program director Russ Motla, noting Mr. McKewen sought to return, reportedly after rejecting a three-year deal from the Washington station.

"He started his career here, but he grew up listening to DC-101, and when they came beckoning, he had to try it. But he really wanted to come back here," he says.

The move leaves the current night DJ, who calls himself Cruzzer, "on the beach," says the program director. But he adds that Cruzzer "probably is going on to another market. He's an in-demand guy."

Mr. McKewen, who was vacationing at the beach this week, next month will begin contributing one-minute spots on entertainment subjects to the weekend morning newscasts on WBAL-Channel

11.

His brother, Mark McKewen, is the weatherman and pop music editor of "CBS This Morning," who also got his broadcast start in Baltimore radio, at WKTK-FM in the late '70s.

Don't think your radio is on the blink Monday morning if you hear television newsman Don Scott reading headlines over WWMX-FM (106.5). The radio station and WJZ (Channel 13) are launching a news collaboration.

Channel 13 personnel will produce news spots for the radio station, scheduled to air in morning and afternoon drive time slots.

In the mornings, Mr. Scott will do two-minute segments every half-hour from 6 a.m. to 8:30 a.m. In the afternoons, anchors Al Sanders and Denise Koch alternate 10-second and 30-second news briefs from 3:55 p.m. to 5:55 p.m.

"This marks the first time a radio station has contracted with a television station to deliver its news product," says Marcellus Alexander, Channel 13 vice president and general manager.

"We reap the full benefits of this top-rated news gathering organization and have more time, through our own talent realignment, to concentrate on expanding our own programming and entertainment product," says Ardie Gregory, vice president and general manager of WWMX.

Last summer, WJZ began producing "Eyewitness News Cable Capsules" for Comcast Cablevision of Baltimore County and United Artists Cable in Baltimore City.

*

WERQ-FM (92.3) has lined up 11 hot-air balloons to take part in its seventh annual "92Q Race Across the Sky" event scheduled to lift off from the infield of the Timonium Race Course tomorrow, on the first day of the Maryland State Fair.

The ascent is scheduled for 7 p.m., with Sunday at the same time the scheduled rain/weather postponement date.

The station is also sponsoring from 7 to 11 tonight the "Ride Mania Family Fun Night" at the Timonium Fairgrounds, with the midway open for unlimited rides for $6. On the Midway Stage, Big Cam & The Lifters will offer a live oldies concert.

Proceeds from the station's sale of T-shirts during the fair are to benefit the Kennedy-Krieger Institute at Johns Hopkins Hospital.

Other radio stations showing a presence at the 10-day state fair, sponsoring concerts and other events on the Midway Stage, include WPOC-FM (93.1), WGRX-FM (100.7), WLIF-FM (101.9), WXYV-FM (102.7), WCAO-AM (600), WWMX-FM (106.5), WWIN-AM/FM (1400/95.9) and WIYY-FM (97.9).

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