Continuing a trend of realignment and consolidation that began last year, MCI Communications Corp. said yesterday that it is combining its four regional sales divisions into two national business units.
The company did not expect layoffs as a result of the streamlining but did not rule out that possibility. "That decision hasn't been made yet," said spokesman Jim Crawford.
Mr. Crawford said a small number of employees at the affected sites -- San Francisco, Chicago, Atlanta and Rye Brook, N.Y. -- might be asked to move as a result of the consolidation. MCI, which has 28,000 employees worldwide, has 3,280 employees at the four sites. None of the four offices is being closed.
"Today's announcement completes the shift from geography-based marketing to customer segment-based marketing for the company," said Daniel F. Akerson, company president and chief operating officer. "By streamlining MCI's business efforts into two national units, the company is better positioned to implement targeted marketing."
MCI similarly realigned its residential operations in 1990.
As part of the latest realignment, the company also announced two major executive reassignments. Jonathan C. Crane, 42, was named president of national accounts, an office that caters to large national and multinational customers and has its headquarters in Rye Brook. Mr. Crane, previously president of MCI's Eastern division, has been instrumental over the years in expanding the national accounts business, the company said.
Timothy F. Price, 39, was named president of the business services office, which focuses on medium-sized business customers and has its headquarters in Atlanta.
Mr. Price, formerly senior vice president for sales and marketing at the company's consumer and commercial markets unit, was instrumental in the development and launch of Friends & Family, one of the most successful consumer appeals in MCI's history.
Friends & Family, which has been emulated by American Telephone & Telegraph Co. and Sprint Corp., is a calling plan that offers steep discounts to customers who call other MCI customers.
Mr. Crane and Mr. Price will report to Kevin Sharer, president of business markets, who will continue to have responsibility for overall domestic business and government markets.
In other executive appointments:
* Gary M. Parsons, 42, was named senior vice president, corporate and public policy. Mr. Parsons, previously president of the Southern division, will coordinate the company's various regulatory, legislative and public relations activities.
* Greg LeVert, 45, has been named president, alternate sales channels. Mr. LeVert, previously president of the Central division, will be responsible for sales to other carriers, resellers and agents.