Even as companies trim their work forces, they haven't stopped recruiting on college campuses. But many companies are concentrating on students with special, high-tech skills.
International Business Machines Corp., for example, is focusing on key areas such as engineering, computer programming and some technical areas of manufacturing, said Andrew McCormick, recruitment communications specialist for IBM in Purchase, N.Y.
Downsizing and layoffs notwithstanding, "companies still need junior-level executives to come in and be trained in broader responsibilities," said Christopher W. Hunt, co-publisher of the 1992 edition of "The Greenwich Register" ($39.95), a directory of personnel managers, human resource executives and corporate recruiters.
"Many corporations have discontinued their recruiting programs, and that's foolish," he said. "They should be looking to bring in new blood rather than discourage it, and keep the flow of good young talent going."
According to a survey of 623 employers by the College Placement Council Inc., in Bethlehem, Pa., 53 percent visited the same number of college campuses last year as the year before; 28 percent visited more schools; and 19 percent visited fewer.
"The problem is the recession," said Rhea Nagle of the association, "but that could change completely when the economy recovers and employers may not be able to find students they need in certain disciplines, especially computer sciences and engineering."
Women on the move
U.S. and Canadian companies are relocating substantially more female employees than ever before, according to an annual corporate relocation survey conducted by Atlas Van Lines of Evansville, Ind.
For the first time in the 25-year history of the survey, more than half of the 288 U.S. and Canadian companies surveyed said that women employees represented more than 5 percent of their relocations.
In 1991, 53.2 percent of companies said that women constituted more than 5 percent of their relocations, up from 43.1 percent of companies in 1990.
The survey also found that companies are paying significantly more attention to the needs of dual-career families. Almost 21 percent of companies offered job assistance to a trailing spouse in 1991, up from 13.5 percent a year earlier.
The cost of living in the new location ranked highest among the concerns of transferees. Other important concerns: housing and mortgage costs, and a spouse's employment.