David J. Barrett, vice president and general manager of Hearst Corp.-owned WBAL-TV and radio stations WBAL-AM and WIYY-FM, was named yesterday to the newly created position of deputy general manager of broadcasting for Hearst.
Mr. Barrett will assume his new responsibilities immediately but will continue to oversee Hearst's Baltimore broadcast properties until a successor is chosen, which he said will take four to six weeks.
The company will first look within its own ranks to replace Mr. Barrett but also will consider other candidates, he said. As Hearst's second-highest-ranking broadcast executive, Mr. Barrett will be a key participant in selecting his successor.
Mr. Barrett, 42, joined the company in 1984 as general manager of WBAL and 98 Rock, which have consistently been among the strongest stations in the market. He was named Hearst's general manager for radio a year later, while continuing to manage the company's two Baltimore stations.
He got additional responsibilities as general manager of Channel 11 in November 1989, replacing general manager Malcolm Potter, who resigned after 10 years at the helm.
As head of Channel 11, Mr. Barrett helped stabilize a station wracked by the departures of several key personalities, including anchors Vince Gibbens and Rudy Miller, consumer reporter Dick Gelfman and weatherman Norm Lewis.
In the most recent local ratings, Channel 11's newscasts were second to those of WJZ-TV (Channel 13) at 11 p.m. and third behind WJZ and WMAR-TV (Channel 2) at 6 p.m.
Mr. Barrett will be involved in the supervision of Hearst's six television and six radio outlets.