United Way extends fund drive until Jan.

November 14, 1990|By Laura Lippman | Laura Lippman,Evening Sun Staff

The United Way is encouraging companies that have not completed employee fund-raising drives to keep them going until January, in hopes that the agency will reach its target goal of $34.7 million.

To date, with 34 percent of participating companies reporting, the 1990 campaign has raised $20.5 million, it reported yesterday.

That represents a 12 percent increase in employee giving and a 5 percent increase in corporate gifts.

The progress report on the campaign was made last night at a party at Martin's West, where the United Way of Central Maryland was host to more than 1,000 people who have helped with the campaign.

"The sluggish economy has not adversely affected our campaign results to date, but it has caused many people to be apprehensive about making pledges," said Henry A. Rosenberg

Jr., chairman and chief executive officer of Crown Central Petroleum Corp. and chairman of the 1990 United Way campaign. "We hope these outstanding pledges will be made over the coming weeks."

About 3,500 companies are participating in this year's campaign. So far, about 1,200 employee campaigns have been completed and 1,500 corporate gifts have been made to United Way.

More than $100,000 has been raised by the 100 companies conducting first-time employee campaigns and these companies are expected to raise more before the campaign comes to a close in January.

Several companies also have raised their contributions significantly, with some firms contributing up to 44 percent more than last year.

And nine new Alexis de Tocqueville Society members -- those who give individual gifts of $10,000 or more -- have contributed to the campaign this year.

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