Straddling Two Worlds Fashion

October 21, 1990|By Donna Peremes

As columnist Ellen Goodman has said, there are not many shoes that look like a spike and feel like a sneaker. Women's shoes are largely divided into those worn for action and those worn for ornament.

i.e. is a new collection from Nike, that famous maker of sports shoes, that tries to straddle both worlds. Now in its fourth season, i.e. has "just started settling into" its niche, according to Nike spokeswoman Lisa De Neffe.

The "casual dress shoes," as she calls them, are designed for a 25- to 40-year-old woman to wear either to work or on the weekends.

To appeal to the comfort coterie, the shoes are fashioned from a trademarked leather called "Softfeel" with cushioning provided by "Optifoam," while the ornamentally inclined have a wide selection of styles and colors to choose from.

The line's 11 styles fall into four groupings: Contemporary, featuring "modern," "sporty" silhouettes; the golf-inspired City group; the Sport group, which inclines to a more casual bent; and the Venture group, which has a more outdoorsy feel.

The line retails from $45 to $70 and is available at all Maryland Woodward & Lothrop stores except at White Marsh and Annapolis.

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