Black newsmonthly emerges as a survivor after one year

October 05, 1990|By Cox News Service

AGAINST the odds, Emerge celebrates its first anniversary with its October issue. The magazine, which bills itself as the nation's only black newsmonthly, has distinguished itself not only for surviving (87 percent of general-interest magazines fail within a year of launching) but for featuring interviews with such newsmakers as Gen. Colin Powell, Ed Bradley and Louis Farrakhan.

The anniversary issue's cover story is on Quincy Jones, who has a new $25-million deal to develop multimedia projects for his Time-Warner-backed Quincy Jones Entertainment. "My imagination was always out of control," says Jones, 60. That may explain how he went from a South Side Chicago ghetto to Bel Air, Calif., where his new sitcom "Fresh Prince of Bel Air" is set. Jones is executive producer.

While generally congratulatory of his ground-breaking deal, the magazine grouses that white multimedia conglomerates are buying up pieces of black-owned media outlets, such as QJE and even Emerge itself, which got start-up capital from Time-Warner.

Incidentally, that's Jones' former wife, Peggy Lipton, posed seductively on the cover of the October Egg. Children of the '60s remember Lipton as the bell-bottomed girl cop of "Mod Squad," but the current generation probably knows her only as cafe owner Norma Jennings of "Twin Peaks." Lipton, still unreasonably gorgeous, gives her ex credit for changing her life, introducing her to his music and giving her "total security." Now, she thanks her spiritual teacher, Gurumayi, for enabling her to gain the confidence to re-launch her show-biz career. And, she says, she hopes her "Peaks" role will be enlarged somewhat this season.

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